11 Jan 2021

It is time we reset our 5G expectations.

In this podcast, we are going to take another look at 5G. In our last episode, we discussed whether Telcos will be able to monetise their 5G investments. We were pretty harsh in our criticism of the 5G ecosystem, but that doesn’t mean that I don’t think 5G will be a game changer. Rather, I just think we need to reset our expectations of capabilities and benefits that 5G will bring to the market.

In this episode, we sat down with Danial Mausoof, Nokia’s Global Sales Head for Enterprise Services, to discuss what differentiates 5G from traditional networks – and and whether 5G will become the tech industry buzzword that FINALLY lives up to the HYPE. 

Show Notes:

01:30 Danial’s career journey with Motorola Solutions & Nokia 

09:05 What differentiates 5G from the existing networks like 4G?

12:40 Today’s 5G networks deliver faster speeds, but there is still more spectrum to be allocated that will support future 5G services (e.g. mission-critical services). How do you see 5G deployments evolving?

17:00 Nokia recently released its “5G Readiness Report”, where it surveyed 1,628 global technology decision makers about “5G+ enabled digitalisation.” To start, what the hell is 5G+ enabled digitalisation?

19:50 In 2030, 5G+ spend in 2030 will reach $4.5 Trillion – but only $600 Billion (13%) will be for public connectivity. $2.2 Trillion (48%) will be on Edge Infrastructure / Cloud Platforms. How is this related to 5G?

22:10 $900 Billion (20%) of this spend will be on Artificial Intelligence & Machine Learning – how is this related to 5G?

24:40 The final $800 Billion (18%) relates to the deployment of Private 5G networks. Why do we need Private 5G networks – and why are companies like John Deere and Bosch deploying them to support their manufacturing plants?

30:00 86% of decision makers already have some kind of a 5G strategy – what are the use cases that are driving the strategic focus on 5G?

33:00 72% of those surveyed say they plan to invest in 5G by 2025. What do these enterprises need to do to make sure they get a positive ROI on these investments – and what challenges will they need to overcome?

36:20 How will 5G impact Smart Cities?

39:00 Tough Question #1: What are the security implications for 5G?

43:20 Tough Question #2: Let’s say I am a tech decision maker managing the complexities created by the global pandemic – why should I give a damn about 5G?

45:20 Tough Question #3: 500,000 South Korean consumers have switched back to 4G from 5G – does that mean that we really don’t need 5G?

47:15 Tough Question #4: As an industry, we have failed to live up to the hype around the latest tech trends (e.g. 4G, IoT, or Smart Cities). Will we learn from our past mistakes – or will 5G follow a similar path?

49:15 What is something going on in the 5G ecosystem that we should be tracking? (spoiler alert: it is OpenRAN)

50:30 Tell me about a solution that 5G will enable that I – as a consumer – should be excited about. 

52:00 When do we have to start worrying about 6G? 

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17 Dec 2020

5G will be fast…is that enough?

In 2021, most mobile operators in the developed markets will have launched 5G – the question is – will they be able to monitise it. And more importantly, do customers even care about 5G?

Today’s guest, Chris Lewis, has over 30 years’ experience as a telecoms and ICT industry analyst, but don’t let that scare you. While many analysts pontificate about their vast knowledge, Chris’ insights are pragmatic and entertaining – which is why I like him so much. 

Chris is also one of the UK’s leading advocates for the visually impaired. Is the telecoms industry doing enough to drive inclusivity? Or are we creating yet another digital divide? And why doesn’t his guide dog Varley have his own Instagram account? 

Show Notes:

01:00 Intro to Chris Lewis, Founder of Lewis Insight and the Great Telco Debate

05:50 Connectivity – the invisible service 

07:30 Highlights from the 2020 Great Telco Debate

11:30 Telcos in a post-Covid world: are we creating a two-tier Telecoms industry?

14:00 Are the Telcos ready for 5G? And do customers actually want or care about 5G?

20:00 Telcos have a sustainability issue – should we see more network sharing?

24:30 What the future holds for the tech industry analyst industry

27:00 The key to career success – find something you are passionate about

29:00 Telcos tell us the future is mobile – in reality, the world runs on fixed. And why the hell do telcos still charge us for having a home fixed line phone when no one has one? 

36:00 Accessibility – are telcos doing enough to help? Chris is one of the UK’s leading advocates for ensuring people with disabilities get access to the digital lifestyle through his work on the boards of the  Royal Institute of Blind and Vision 2020 Technology For Life initiative. 

41:00 Telstra was ranked #1 globally in a recent ICT industry “Digital Inclusion Benchmark”, which ranks vendors’ focus on digital inclusion as part of their overall strategy. 

42:00 Why doesn’t Chris’ guide dog Varley have his own Instagram account?

48:30 How telcos can use emerging technology to support guide dogs. In a difficult year like 2020, where charities for the visually impaired have struggled to raise money, why hasn’t someone like Vodafone sponsored guide dog technology? Jon Buckthorp – over to you!

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22 Apr 2020

Let’s face it, we’re facing a “new normal” in the post-pandemic world. This will create risks and challenges for companies that cannot adapt, but massive opportunities for those that can. 

In this episode, we spoke with Graham Brown, host of the Asia Tech Podcast and Chief Storyteller of Pikkal & Co, about how successful companies will transform themselves to succeed in the “new normal” world, in particular around the way they leverage marketing and comms. They will move from a pipeline to platform model – from controlling to curating comms – and from efficiency to effective communications. It’s about turning your employees from assets into advocates. 

Show Notes:

00:50 How Graham went from selling a company to travelling the world & living out of suitcases to starting one of Asia’s leading podcasts

04:10 An agile mindset is what will allow people – and companies – to adapt to the current crisis and be successful in the “new normal” world.

09:10 How to survive and thrive in the current environment.

10:30 Covid-19 is driving the innovation of communication. Future comms will transform from a pipeline model to a platform model – from controlling to curating comms – from efficiency to effective communication

15:50 Who is adapting the comms strategy well? 

20:05 What advice would you give to a marketing director today to prepare for the post-coronavirus “new normal”? It’s not about contacts, it’s about connections. 

22:45 Is this the end for offline tech events?

23:45 The Future of Work – companies will shift their focus from B2C to B2E as they realise that leveraging their employees can be great brand advocates.

39:44 What are some of the interesting ways that emerging technologies will help us overcome the crisis? Topics include urban farming, how Japan has used Robots and Zoom – as well as Minecraft – to conduct graduation ceremonies. 

46:20 What is the strangest coronavirus story that you have heard? Including how 5G causes Covid-19 and pro wrestling is considered an “essential service” during the lockdown in Florida?

50:00 The rise of Zoom “happy hours” and Graham’s after hours podcast, The Grind

52:30 Graham has done over 750 podcasts! What’s the funniest thing that has happened on a podcast? NOTE: Eating a fried scorpion on a live podcast is not recommended. 

55:40 Leaders that communicate with honesty and transparency build a following 

1:01:00 What is something you know today about podcasting that you wish you knew when you started out?

1:05:00 Tell us a positive benefit that will come about as a result of coronavirus