CHARLES
REED
ANDERSON

I work at the intersection of technology and human outcomes, helping business leaders separate tech hype from reality. I don't sugarcoat the results.

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I started in Chicago, then 13 years between London and Amsterdam. 15 years in Singapore building deep Asia-Pacific expertise. Now back in Amsterdam, working globally — because good insights don't respect borders.

 

Previously McKinsey, major telcos, top-tier analyst firm. But I learnt more about what actually works by seeing what doesn't.

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I built CRA Consulting for organisations tired of vendor promises that don't deliver. I source actual innovation, pressure-test capabilities, and build strategies that survive real-world scrutiny.​

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If you're looking for someone to tell you what you want to hear, keep scrolling.

 

If you want the truth — and not the hype — let's talk.